Simplify Your Franchise
A new brand identity and online fulfillment solution for Amramp
"Our promotional storefront from Shawmut is great. It provides a vehicle for all of our franchise locations across the US and parts of Canada to order brochures, business cards and promotional materials as needed. I can also order material for our national tradeshows and have it shipped right to the booth. It's easy to use and it helps us to standardize our Amramp branding."-Barbara Gayton, Marketing Director, Amramp
American Ramp Systems, which markets itself as Amramp, came to Shawmut at a pivotal point in their organization’s history. With a rapidly expanding product line and more than 45 franchise locations across the US and parts of Canada, Amramp needed to streamline their marketing efforts and elevate a growing national brand.
Through a comprehensive discovery process which included market research and input from franchise owners, Shawmut helped Amramp develop a sustainable branding strategy, a new logo, and customizable materials offered through an intuitive online storefront. Amramp’s new brand identity better illustrated the organization’s commitment to supporting vulnerable populations and created a stronger foundation for their continued growth. Since then, Shawmut has been fortunate to continue its partnership with Amramp and support them in taking their brand to the next level. We have worked collaboratively with their team on a number of projects including direct mail using personalized URLs (pURLs), variable data templates, custom storefront features and promotional product sourcing.
At Shawmut, we pride ourselves on the ability to adapt to our clients’ needs and deliver custom solutions. Whether you need one service or a full court press we’re here to help.
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